Modways approaches every project knowing that each business is different and each company culture unique. We seek to facilitate the expression of a company’s personality (brand) through the collaborative process, so that the physical environment is an articulation of its culture.
Ultimately, the way things “look” is the result of collaboration between client, design team, project teams and users. The way things “work” is a result of the assimilation process, not derived from an arbitrary idea of how things should “look”.